Speak the language of the sale
Whatever language your customer uses when they walk in and ask the price is the language your video should use. If half your counter conversations happen in Nepali, half your content should too.
A simple split that works
Most local businesses land on a mix rather than a rule, and the mix follows the job the video is doing.
- Nepali for anything emotional, funny, or community-facing.
- English for specifications, pricing tables, and export or tourist audiences.
- Mixed speech is fine, because that is how people actually talk here.
- Subtitles in English on Nepali audio, so both sides can watch on mute.
Do not translate, rewrite
A Nepali script translated word for word into English lands flat, and the reverse is worse. Write the idea twice in the voice each language actually uses, or pick one and commit.
Let the comments decide
You will know within a month. Whichever language pulls questions, saves, and DMs is the one your audience prefers, regardless of what you assumed at the start.
Bad line, good line.
A formal English caption on a video of a local street food stall.
The same video with Nepali audio and English subtitles.
Translating a Nepali script word for word into English.
Writing the same idea twice, in the voice each language actually uses.
Worked example: a one-month test
Which language to post in
Local customers and everyday services.
International clients and tourists.
Spoken in one, captioned in the other.
Professional is not a language. It is whether people understood you.
Three things you can do now.
We do this every month for clients.
Scripts, filming, editing, posting, and a simple monthly report. Our prices are on the pricing page.
