Film the making, not the finished box
The cream going on, the knife through the layers, the piping bag, the first slice. Twelve seconds of that beats a still photo of the same cake every time.
Order questions belong on screen
Bakery messages are always the same four questions. Answer them in the video and the comments turn into orders.
- Price by size, one kilo and half kilo.
- How much notice you need for a custom order.
- Whether you deliver, where, and for how much.
- Which flavours are ready today, no ordering needed.
Sell the occasion, not the cake
People search for a birthday, an anniversary, an office farewell. Film one video per occasion with the sizes and prices that fit it, and your videos start landing when people are already deciding.
Post before the buying hour, not after
Cake orders are decided in the evening and picked up the next day. Publish in the late afternoon, and put your cut-off time for tomorrow on screen.
Bad line, good line.
A photo of a finished cake with "Order now ✨".
Twelve seconds: cream going on, the knife through, the first slice.
"Price inbox."
"One kilo NPR 1,200. Two days notice for custom. Delivery inside Ring Road NPR 100."
Worked example: a cake shop in Chabahil
What a cake shop should film
Cream, layers, piping, the first slice.
Per kilo, and how much warning you need.
What can be picked up without ordering.
A cake being cut sells. A cake sitting still does not.
Three things you can do now.
We do this every month for clients.
Scripts, filming, editing, posting, and a simple monthly report. Our prices are on the pricing page.
